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Wayfair

 Senior Product Manager, Wayfair

February 2016 - October 2017

  • Defined vision for cross-sell as the first Wayfair cross-sell PM hire. Built strong relationships across the organization to drive toward shared goals and collaborative solutions. Developed trusted SME knowledge on e-commerce cross-sell.

  • Drove 350% YoY increase in revenue through cross-sell by achieving feature parity across stores and platforms, increasing cross-sell SKU coverage, and improving user experience.

  • Launched redesigned collections experience, increasing add to cart rate on mobile web by 32%.

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